Data Protection Provisions

General information

No personal data is collected if you use the BMW Magazin App. When using the app, you may be directed to external websites via a link. If this happens we refer you explicitly to the corresponding data protection provisions of these external websites. If you have any other questions or require further information about processing data when this app is being used, you can contact us at any time by sending a message to the following email address: customer.service@bmw.com   

Sharing content

You have the opportunity to share content within the app using email, Facebook or Twitter:

a) Email: If you use this function, it is necessary

  • to transfer the following data to servers of your email provider: username, password and/or access token for the email service. 

  • to store the following data locally on your mobile device: name, username, password and/or access token for the email service.

b) Facebook: If you use this function, it is necessary

  • to transfer the following data to servers of Facebook, Inc., Menlo Park, CA, USA: username, password and/or access token for the Facebook service. 

  • to store the following data locally on your mobile device: name, username, password and/or access token for the Facebook service.

If you use this service and in the course of this usage provide data about yourself, transfer data as described above to Facebook, or give Facebook permission to store data, any further processing of such data is subject to the data protection rules of Facebook; see also https://www.facebook.com/about/privacy/

c) Twitter: If you use this function, it is necessary 


  • to transfer the following data to servers of Twitter, Inc., San Francisco, CA, USA: username, password and/or access token for the Twitter service.
  • to store the following data locally on your mobile device: name, username, password and/or access token for the Twitter service.


If you use this service and in the course of this usage provide data about yourself, transfer data as described above to Twitter, or give Twitter permission to store data, any further processing of such data is subject to the data protection rules of Twitter, see also https://www.facebook.com/about/privacy/

Usage analysis

This app transfers anonymised information about use of the content. This data is used exclusively to safeguard the quality of this service and to improve it in the future. The data is stored locally on your mobile device and transferred to servers of Adobe. Data is not passed on for other purposes.